Hide & Seek – EDITS, the directional lifestyle magazine space, is the retail concept driving its third manifestation.Just like the magazine, the new retail space will feature FASHION/ ACCESSORIES/ BEAUTY/ SCENT/ HOME/ INTERIOR.
FASHION
Featured fashion and accessory labels:
KOOPS / KEITH PNG BESPOKE / JASON / TWO OF US / EVENODD/ MAX TAN/ FRENCY & MERCURY / KSUBI / KAREN WALKER / NOOKA / EDDIE BORGO / DANNIJO / FULLSPOT/ LARUICCI/ WAITING FOR THE SUN / CHOUETTE / MISHA WORLD / ONE OF A KIND/ PHILIPPE ROUCOU/ ISSEY MIYAKE/ MEISTER/ MYSTIC VINTAGE
Featuring only local Singaporean homegrown women and mens labels! Flit happily from gorgeous gowns to cocktail dresses, pretty frocks, edgypieces, androgynous separates, casual wear and funky accessories. With most designs available in limited quantity or exclusive to Hide & Seek, relish the satisfaction of knowing that whatever you find here will not be found elsewhere easily in Singapore. Have your eye on a dress but not quite sure of the color, details and fit? With Hide & Seek founder Keith Png’s Koops Bespoke label, you can pick a sample design off the racks and have it customized to your exacting requirements. For absolute exclusivity, Keith Png Bespoke can also create a stunning one-off design and have it handmade especially for you. Despite having enjoyed acclaimed success dressing Asian celebrities including Fann Wong, Lin Chiling and Zhang Ziyi in his wondrously feminine creations, Keith maintains a humble vision, “I believe every woman has the potential to shine like a star in my designs. And I’m happy to help her achieve that.”


BEAUTY & SCENTS
Featured beauty and niche fragrance labels:
CLEARIFY/ REFA PRO/ MAKE-UP BY CLARENCE (OBLIQUE) / ETAT LIBRE D’ORANGE / HISTOIRES DE PARFUMS / HUMIECKI & GRAEF / HUITIEME ART PARFUMS / MONA DI ORIO / NOBILE 1942 / TAUER / YOSH OLFACTORY
Like having the right clothes and hairstyle, makeup maestro to the stars Clarence Lee believes that smelling perfect is an essential part of personal grooming. He enthuses, “Not only does wearing the right scent lift your senses, it completes your entire image. It is therefore very important for me to have a distinctively different scent from the other man on the street.” So passionate is Clarence about specialty scents, he has brought in artisanal perfume brands including Nobile 1942, Histoires de Parfums and Yosh for shoppers with equally discerning noses. Retailed under his Oblique label, which also brings in cult beauty label Clearify and ReFa Pro Platinum Electronic Roller, most brands are exclusive to the store. With a mission to pamper, Oblique also provides personal makeup services by Clarence Lee. Available by appointment only.
HOME
Featured labels:
KALKITOS / SINKID / MADE FOR SAM / HOME FURNISHING AND FURNITURES / INTERIOR DESIGN AND STYLING BY SEVEN HEAVEN
From one-off furniture pieces designed by Jermaine Ng to quirky home accessories, nostalgic memorabilia and fun gadgets, exploring Hide & Seek’s home lifestyle store is like venturing into brand owner Jermaine Ng’s eclectic living room with plenty of knick knacks to explore and delight. “Things here are random one-off pieces that are both functional and decorative,” says Jermaine. A trained architect and interior designer, Jermaine is always ready to dispense décor advice as well as furniture customization services. Jermaine channels her imagination and creativity by creating some one-off quirky home accessories and furniture. Seven Heaven, the interior design arm by Jermaine Ng at Hide & Seek specializes in tailoring residential and commercial spaces to enhance the way its inhabitants live and use. Known for contrasting textures, lines and styles to create distinct looks that fit with her customers individual tastes and preferences, Jermaine’s work has been published extensively in highly regarded interior design magazines.
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